For more information, please see our Cresa marketing presentation.
Wink has represented Cresa, the world’s largest commercial real estate firm serving tenants, since 1993, starting with our work for Avalon Partners, which became the headquarters of Cresa Boston. We have also been the agency of record for Cresa LLC, including development of marketing plan and execution of domestic and global public relations, advertising, marketing communications, website content, networking/speaking, videos, blogging, digital/social media, special events, community relations, and issues management. We have also represented Cresa offices in New York, Los Angeles, Silicon Valley, San Francisco, Portland, New Jersey, Miami, Providence, and Denver. Highlights of our work include millions of impressions through media placements in national publications. Also hundreds of published guest columns, cover stories, trade associations strategy, keynote speaking engagements, script writing, direct mail, email marketing, newsletters (customer and internal), major PowerPoint presentations, Best Places to Work, and multiple awards coordination.
Testimonial from Managing Principal, Joe Sciolla.
Created marketing plan and launched the opening of this workplace solutions consulting group based in San Jose and serving clients worldwide. Developed corporate identification, website, marketing collateral, and social/digital media programs. Oversight of graphics and video. Ongoing public relations, article writing, and events management.
a3 Workplace Strategies website.
Testimonial from Founder & CEO, Robin Weckesser.
Initiated campaign positioning client as a thought leader in expert columns.
Developed marketing plan and launched the opening of this start-up nonprofit group in D.C. with the mission to help veterans find jobs. Developed corporate identification, website, marketing collateral, and social/digital media programs. Oversight of graphics and video. Ongoing public relations, article writing, events consultation, and fundraising assistance.
We handled public relations and marketing communication for FNE in Newton, Mass., one of the country’s largest mortgage brokers. Our work included newsletters, introduction of Affinity Program, article writing, major press placements, website support, collateral, seminar coordination, office opening in Plymouth, Mass., script writing, promotion of office in Arizona, and implementation of a public service campaign with Habitat for Humanity.
Served as PR firm of record for Cushman and Wakefield of Massachusetts for many years. Responsible for record level of publicity, including cover stories.
Introduced GMAC to new Boston market through targeted media relations.
Created sales packet for Boston-based residential real estate brokers.
Won Bell-Ringer award for Best Special Event (Bank-Owned Real Estate Show), with extensive media placements, including the Wall Street Journal, New York Times, and front page of Boston Globe. Launched opening of Showroom of Bank-Owned Real Estate in Boston, with substantial TV coverage.
Won Bell Ringer award for Best Community Relations program (Kids Dig In). Extensive public relations, cover stories, and special events. Liaison with the Carroll School and Boston Science Museum, which exhibited display of student artwork with environmental theme.
Coordinated opening of major new development in Providence, RI, including press conference.
Public relations and promotion of a major development in Worcester, Mass.
Agency of record for commercial real estate broker in Boston. Extensive public relations, special events, newsletters, collateral, and advertising.
Public relations and road race coordination.
Public relations for Boston-area landlord.
Cover story and bylined articles.
Promotional material.
Won Bell Ringer award for Best Community Relations program (Kids Dig In). Extensive public relations, cover stories, and special events. Liaison with the Carroll School and Boston Science Museum, which exhibited display of student artwork with environmental theme.